#117 - Craig Cannon and Adora Cheung

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<p><a href="https://twitter.com/craigcannon">Craig Cannon</a> is the Director of Marketing at Y Combinator. He usually hosts the YC podcast but is the guest on this episode about podcasting.<br><br><a href="https://twitter.com/nolimits" style="background-color: rgb(255, 255, 255);">Adora Cheung</a> is a Partner at YC.<br><br>You can find Adora on Twitter at <a href="https://twitter.com/nolimits">@nolimits</a> and Craig at <a href="https://twitter.com/craigcannon" style="background-color: rgb(255, 255, 255);">@craigcannon</a>.<br><br>***<br><br><b>Topics<br><br></b>00:21 - Adora's intro<br><br>1:26 - Craig's intro<br><br>4:06 - Starting the YC podcast<br><br>5:21 - Podcast metrics<br><br>6:21 - Tips on creating a podcast<br><br>8:31 - Picking episode topics<br><br>9:21 - Order of operations for finding guests<br><br>10:51 - Preparing for interviews<br><br>14:11 - How to keep an episode engaging<br><br>16:26 - Analytics<br><br>18:51 - Gear<br><br>23:21 - Software<br><br>24:16 - Listening to your own voice<br><br>25:41 - Favorite interviews<br><br>26:41 - Most surprising things Craig's learned about startups on the podcast<br><br>29:21 - What has Craig learned from guests that he's put into practice?<br><br>32:01 - Non-consensus things about building startups <br><br>34:21 - If Craig had to start a podcast from scratch, how would he structure it?<br><br>37:01 - Clipping the show<br><br>42:21 - Monetizing podcasts<br><br>45:51 - Will podcasts become saturated?<br><br>46:21 - What's missing in the podcast world?<br><br>48:21 - Influential podcasters<br><br>52:11 - Adora's podcast picks<br><br>53:11 - Patrick Benders asks - What idea do you believe in that your social group would think is crazy?<br><br>58:11 - Zachary Canann asks - Please tell us about the time you most successfully hacked some (non-computer) system to your advantage.<br><br>1:00:11 - Being at YC, do Craig and Adora feel pressured to go start a company?<br><br>1:06:21 - When is an opportunity good enough to quit your current job?<b><br></b></p>