How Google broke the internet | The Gray Area

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The internet is changing. For years our primary gateway to the internet has been search engines: we ask a question, a list of websites pops up, and we choose which ones to click on. But we are rapidly headed towards a different model, one in which AI-generated answers to our questions are our primary gateway to the internet. How we got here starts with Google. Subscribe to our channel! http://goo.gl/0bsAjO In today’s episode, guest host Miles Bryan interviews journalist Ryan Broderick to discuss “Google zero,” a point in time when Google stops pointing us towards a list of search results and instead only produces AI-generated answers. Miles and Ryan discuss the evolution of the internet, how search engine optimization changed content production, why AI may fundamentally change how we find information, and what the future of search might look like. Host: Miles Bryan, Vox Senior Producer and Reporter Guest: Ryan Broderick, Editor-in-Chief of Garbage Day 00:00 Intro 02:01 What is Google zero? 10:48 Why did Google become so popular? 16:06 Recipe blogs that SEO trap 21:31 Why the internet stopped feeling organic 28:22 Where did the ‘weird’ Internet go? 31:44 What is Ryan Broderick optimistic about? We would love to hear from you. To tell us what you thought of this episode, email us at thegrayarea@vox.com or leave us a voicemail at 1-800-214-5749. Your comments and questions help us make a better show. And you can watch new episodes of The Gray Area on YouTube. Listen to The Gray Area ad-free by becoming a Vox Member: vox.com/members Vox.com is a news website that helps you cut through the noise and understand what's really driving the events in the headlines. Check out http://www.vox.com. Watch our full video catalog: http://goo.gl/IZONyE Follow Vox on Facebook: http://goo.gl/U2g06o Or Twitter: http://goo.gl/XFrZ5H