If You Want To Make More Money, Avoid These 7 Mistakes

About this episode

My new book Own Or Be Owned is about building a business that makes more money without needing more of you. Grab your FREE ticket to the live launch, get our scaling tool, and enter for a shot at $1 MILLION in cash and prizes: https://contrarianthinking.biz/raiseyourprices The only thing between you and the income you want is believing you need permission to charge what you're worth. In this episode, you'll learn: The “Fear Tax” Why discounting is a death spiral and how Bed Bath & Beyond went bankrupt The value split pricing model: how to charge 10% to 30% of the value you create so your client keeps 70% to 90% of the upside and everybody wins The Seven Deadly Pricing Sins My five step repricing framework ___________ (00:00:00) Introduction: The Fear Tax and Why You're Underpriced (00:00:50) Jenny's Splendid Ice Cream: The $2 Scoop That Almost Killed a Dream (00:03:38) The Seven Deadly Pricing Sins: How to Identify Your Mistakes (00:05:45) Chris Doe on Pricing Psychology: The With or Without You Energy (00:07:50) Sin One and Two: Imitation and Delusion (00:09:09) Sin Three: Surrender Through Discounting (00:10:58) Sin Four Through Seven: Hustle Poverty, Hero Complex, Doormat Work, and Self-Extraction (00:15:01) Charlie's Story: From $5K Job Coaching to $40K Book Proposals (00:17:16) Value-Based Pricing: The 10-20-30% Formula (00:18:50) Compared to What: The Most Powerful Sales Question (00:21:06) The Five-Step Repricing Framework: Floor, Ceiling, and Action (00:24:31) The Million Dollar Book Launch and Your Next Move ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices